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Customer Privacy Notice
We collect only what we need to deliver exceptional service—and nothing more. The data we collect depends on whether you're an individual shopper, a verified business, or a logistics/export platform user.
Information We May Collect
We may collect the following types of information:
- Information from or about you
- Information from or about your business
- Information from or about your shipments
- Information from or about your orders
- Information from or about your transactions
Depending on whether you engage with us for export services, retail purchases, or other trade-related support like logistics and payments, not all categories below may be applicable to you.
Information from or About You
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Contact information | Name, email, phone, region, preferences | To communicate with you, share updates or offers (with consent) |
| Identification details | Government ID or passport | To confirm identity for secure transactions or customs compliance |
| Account credentials | Username, password, login history | To provide secure access and user-specific services |
Information from or About Your Business
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Business registration | Company name, legal entity, tax ID | To prepare documentation and validate business credentials |
| Compliance certifications | Export licenses, food safety, organic or ISO certifications | To meet trade, health, or customs requirements |
| Financial records | Bank details, payment history, credit profile | To evaluate and process payments, credit lines, or trade finance partnerships |
Information from or About Your Shipments
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Product Details | SKU codes, packaging type, weight, HSN classification | To calculate costs and meet import/export documentation requirements |
| Documentation | Invoices, Bills of Lading, Origin Certificates | To fulfill international regulatory and customs protocols |
| Logistics Tracking | Carrier name, delivery routes, GPS updates | To provide real-time updates and delivery transparency |
Information from or About Your Orders
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Order Information | Product selections, quantities, shipping address, incoterms | To process and fulfill your order |
| Website Activity | Cookies, device info, interaction history | To personalize user experience and improve site performance |
| Feedback & Reviews | Ratings, surveys, or product feedback | To improve service quality and respond to customer concerns |
Information from or About Your Transactions
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Purchase Records | Invoices, payment receipts, shipping status | To maintain accurate billing and tax records |
| Communications | Emails, support chats, call logs | To resolve concerns, disputes, or service improvements |
| Audit Trails | Login IPs, user actions, timestamps | To ensure platform security, fraud detection, and traceability |
How We May Use Your Data
We may use your data to:
- Communicate with you
- Fulfill your orders and services
- Improve and enhance our operations
This includes contacting you to share critical operational updates, resolve urgent shipment or delivery issues, present offers tailored to your business, or respond to inquiries, order status, documentation, or trade updates.
Communicate With You
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Contact Information | Name, email, phone, communication settings | To provide service updates, marketing (with consent), or support |
| Communication Logs | Email, chat, and ticket history | To resolve inquiries, disputes, and service feedback |
| Marketing Preferences | Opt-in/out status | To respect your subscription choices and avoid unwanted messages |
Fulfill Your Orders and Services
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Order Information | Product details, pricing terms, packaging preferences | To generate invoices, coordinate shipments |
| Payment Information | Bank/UPI/credit card data, confirmations | To process transactions and comply with finance laws |
| Compliance Documents | Export licenses, GST, origin certificates | To comply with trade regulations and cross-border standards |
Improve and enhance development of our operations
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Website Analytics | Browsing activity, session logs, device info | To enhance website performance and UI/UX |
| Transaction History | Historical order and shipment data | To improve pricing, predict demand, or refine logistics strategy |
| Customer Feedback | Survey input, reviews, support feedback | To shape future offerings and elevate service quality |
Collection & Use of Non-Personal Data
We may collect anonymized or aggregated data that does not directly identify you. This data helps us:
- Analyze industry trends
- Improve product design
- Refine pricing and packaging
- Evaluate technology usage across platforms
Sharing your Information
We only share your information with trusted parties, under secure terms:
With Our Service Providers & Partners
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Payment Info | Card/UPI/bank details, confirmations | To complete transactions via certified payment gateways |
| Shipping Data | Bill of lading, tracking IDs, customs info | To fulfill orders via logistics and warehousing partners |
| Marketing Data | Email IDs, behavior insights, buying patterns | To run personalized campaigns through third-party providers (with consent) |
With Authorized Third Parties
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Compliance Docs | Export licenses, quality certifications | To share with customs agents, inspectors, or approved distributors |
| Order Preferences | Quantity, packaging, delivery notes | To meet your fulfillment instructions |
| Trade Finance Details | Credit terms, payment receipts | To work with banks or insurers at your request |
With Legal or Regulatory Authorities
| Category | Description | Purpose and Legal Basis |
|---|---|---|
| Regulatory Records | GST, sanctions, KYC, and screening data | To comply with tax authorities, AML laws, or global sanctions |
| Legal Documents | Invoices, bills of lading, communication logs | To respond to subpoenas, audits, or legal proceedings |
| Safety Certifications | Hazardous declarations, cargo manifests | To comply with safety regulations and port inspections |
Choice & Transparency
We make it easy for you to:
- Access and review your data
- Update or delete your information
- Set marketing and cookie preferences
- Download a copy of your data upon request
You can manage your data directly via your account dashboard, or by contacting our support team anytime.
Privacy Questions
For privacy questions or comments, to opt out from certain services, or to submit a data privacy request, please
Contact us.
Email us at privacy@atatva.com